ABOUT
EconiqMind is a coaching and consulting company operating at the intersection of psychology, behavioural science, and data analytics.
We specialise in personalised coaching and behavioural insight services that help individuals and organisations make better decisions, build sustainable habits, and perform at their best.
At the core of our work is Shadowmatch, a behavioural assessment tool that maps patterns in behaviour, habits, and decision-making. Rather than focusing on motivation alone, we use evidence-based insights to understand how people actually operate, and design strategies that work with human behaviour, not against it.
Our coaching spans personal development, career strategy, performance, and relationships, supporting clients through periods of uncertainty, transition, and growth. We combine structured coaching frameworks with data-driven insight to create clarity, alignment, and measurable progress.
For organisations, EconiqMind provides behavioural analytics and insight consulting, translating complex data into practical recommendations that improve engagement, performance, and long-term outcomes.
Our goal is simple: to help people and teams unlock their full potential through deeper self-understanding, better decision-making, and sustainable growth, without burnout or guesswork.
What is Shadowmatch?
Shadowmatch is a behavioural assessment tool designed to map patterns of behaviour, habits, decision-making tendencies, and interpersonal dynamics. Rather than measuring personality traits in isolation, it focuses on how individuals actually show up, under pressure, in relationships, and in performance-driven environments.It provides insight into behavioural strengths, blind spots, stress responses, and habitual patterns that influence choices and outcomes over time.
How does Shadowmatch work?
Shadowmatch uses a structured assessment process to identify recurring behavioural themes and tendencies. The results offer a clear behavioural profile that highlights:How an individual typically makes decisionsPatterns in motivation, discipline, and follow-throughInterpersonal and relational tendenciesAreas of alignment, friction, or overextensionThe output is not a label or diagnosis, but a behavioural map that supports reflection, awareness, and intentional change.
How we use Shadowmatch at EconiqMind
Shadowmatch forms the foundation of our coaching and consulting work.We use it to:
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Ground coaching conversations in evidence-based insight
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Identify leverage points for habit change and performance improvement
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Support career, development, and relationship coaching with behavioural clarity
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Shadowmatch insights are always combined with personalised coaching, structured frameworks, and real-world application.
Why it matters
Understanding behaviour changes how people approach growth.Instead of relying on motivation or trial-and-error, clients gain clarity on why certain strategies work for them, and why others don’t.This allows for:
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More sustainable habits
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Better-aligned career and life decisions
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Healthier relationships and communication
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Performance strategies that fit the individual, not a template
Our Philosophy
We believe that lasting change doesn’t come from willpower alone.
It comes from understanding behaviour, incentives, constraints, and context, and designing systems that support consistency over time.